Booth number: E4
Brand Description: Since 1993, we’ve crafted premier bicycle components for road and mountain biking, driven by our passion for cycling and commitment to quality. Our journey from humble beginnings to supporting top-tier road and mountain bike teams reflects our evolution into a pioneering force. In 1995, we expanded our product range to include cranks and chainrings, and in 2001, we established our European Headquarters, solidifying our global presence. A turning point in 2004 came with the Compact crank, setting an industry trend and transforming the cycling experience. In 2017, we continued pushing boundaries with the Wireless Electronic groupset: K-FORCE WE, marking a new era in cycling technology. At FSA, we take pride in constant investment to provide top-notch components for professionals and enthusiasts alike. Join us in redefining the cycling experience – where history, innovation, and performance converge at Full Speed Ahead.
Event & Activity Program: At our booth, you'll have the chance to meet our international ambassadors, join dedicated Meet & Greet sessions with athletes from the teams we support – including Torpado, KTM, Atherton Racing and many more – and explore the FSA and Vision product ranges up close, with the support of our knowledgeable staff ready to answer all your questions.
Special Guests: Gee Atherton, Marius Roren, Alex Martinez, Filippo Fiorani
